Jewelry Business And Security Risk - Fashion Style - Author Article

Designing jeweleris a unique art and is different than other art related field. At present jewelrydesign shows a promising career prospects. Nowadays more and more of jewelryshopping is done online. Jewelermarkettrends, staying with the jewelrymarket is hard sincefashion is always changing. What?s hot today may be out of style within a month, or even sizzle before it catches wind. Celebrities frequently lay out what?s in and what?s out and out they say it?s out, often times it is. Before I go any further, I want to state that just because a design is hot, doesn?t mean you have to copy it. I have seen many artists copy otherartist?s work and it won?t get you very far in the jewelryworld. It?s just like stealing and originally is what counts here. If you use polymer clay, what can you do jazz up your style? If you use gemstones, what colorsare hot and what stones can you use to make pieces that are colortrendy? If you areusevintage beads. How can you make a piece of the past current? Use your imagination and bead away. Euro monitor is companyhaving the moldmost comprehensive research on the jewelrycategory within the personal goods industry.

They monitor and analyzeindustry trends around the world, including in depth data on market share and market size fromthe big picture qualitative analysis down to specific category data. Euro monitor data and market analysis cultivated your organization?s awareness of the jewelrymarket and the greater competitive environment, ensuring accurateand focused strategies for business, assisting in strategic development, marketing, mergers and acquisitions, and brand management. The global economic crisis had a negative impact on sales after several years of double digit growth and the impact was worse for real jewelry. This sector of the personal goods market includeproducts that most consumers do not regardsas necessities, so spendingon them declined during the economic crisis. Out of seventeen companies listed in the jewelrysector, the top five accounted for a combined market share of 16.4% while the other accounted for 76.2% demonstrating that retailing in this sector is highly fragmented.

Jewelrysector will experience growing security risk, which will particularly affect retailers offering real jewelry. During 2009 there were reportedof armed robberies of jewelerslocated even in well guarded shopping malls. These events have brought increased security relates costs for jewelersand a few have brought increasesecurity related costs for jewelersand a few have suffered losses that prevented them from opening their doors again. The commitment of many large companies toenhancing their lines of costume jewelrywas one of the most important trends of 2009. All the major textile companies used the economic crises to establish presences in a market that had displayed significant growth during the review period. The economic crises accelerated this development and the decline in the costume jewelrymarket in 2009 was less marked than that seen in real jewelryas many consumers opt for costume jewelrywhen they cannot afford real jewelry.

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